I Want to Help You

Be The Leader

for the Digital Era.

The Industrial Age is over. You need to reshape your organization, build a technology-powered transformation engine, and unleash the power of your humanness to be a Digital Leader.

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Today's organizations are facing a whole new set of threats and opportunities. The driver of value creation has shifted from optimization to the customer experience — and that demands that organizations transform their business, operating, and management models. In this period of continuous disruption, we need a new type of leader that will transform themselves, their organizations, and their teams for the Digital Era.

I'm hoping that's you.

If so, you're in the right place. Here's how to get started:

Check out my library of research, market analysis, guidance, and inspiration (and don't forget to subscribe!)


Welcome to the team engagement podcast where leaders of team share their insights. We discuss six questions in nine minutes because leaders know how to be concise.

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Service management for 2021: being adaptable to change

As technology analyst, Charles Araujo, wrote in The Quantum Age of IT, his 2012 book: “IT is now entering the retail phase.” His ideas remain valid today, with a greater focus on customer experience, the reinvention of technical roles and even the value stream idea developed through ITIL 4.

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5 Reasons the Slack Acquisition Should Make You Shiver

This piece isn’t about this being a bad acquisition. Instead, it lays bare what I believe is an ominous trend that threatens to negatively impact both enterprise leaders and the tech community if it continues to play out. And I felt it was important to talk about it.

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About Me.

Hi! I'm Charlie. I am an industry analyst, futurist, author of three books, professional speaker, columnist, husband, father, and a whole host of other things.

But here's what I'm about: helping enterprise leaders transform themselves and their organizations for the future. 

I want to help you Be The Leader for the Digital Era.

They Say

Michael Keithley


"Mr. Araujo is a writer with a talent for distilling into words the dramatic changes happening in the Information Technology industry."

Timothy Rogers

Digital Transformation Leader

"Mr. Araujo is a wonderful writer with a talent for elucidating ideas and stimulating "ah-ha" moments."

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